Skip that reality TV show, please

by MattKoshko on August 26, 2010

You flip on the TV, skip through a couple channels, you’re bound to land on a reality TV show of some fashion. Between finding the next greatest chef to matching bachelors to bachelorette to wilderness survival…it’s a pretty “real” world. Actually, it’s not necessarily as real as portrayed but what is it that keeps us coming back for more? Why does someone else’s experience draw us to be entertained?

There’s one thing I know for a fact; you’re not getting any younger. Is there really enough value in watching reality TV shows that you spend a few hours (or more) in front of the television? Now of course some of the shows can be informative but the majority? Definitely not worth the time.

Instead, I challenge you to take an hour, grab a book, and read. I’ll be the first to admit that reading is not my thing. Heck, if I could have everything in video or audio form, that would be sweet! Let’s not kid ourselves – somethings are better in text form anyway. But lately I’ve began doing the unthinkable – picking up a book and swallowing up the content. And I must say that I’m actually enjoying it.

You’re probably wondering what exactly it is that I’m reading, right? As this probably isn’t a shocker, I’m not really reading for “fun” per say but instead for motivation, keeping up my drive, staying connected with other entrepreneurs, and trying to remain up-to-speed.  A couple months ago the book I picked up and read through in a couple days was Crush It by Gary Vaynerchuk, and you can read my Crush It review if you’re interested in hearing about the book. Currently, I’m reading Rework by the co-founder of 37Signals, Jason Fried, and Partner, David Heinemeier Hansson. Seeing as I’m only about 50 pages into the book thus far there isn’t a whole lot I can share, but what I’ve read up to this point is awesome. For the early entrepreneur, the enthusiastic go-getter, the type of person who loves making this happen and seeing the results, this book is  a perfect fit. Generally speaking it’s a testament to those who are trying to build a product, service, and/or business with little money, a team made up of 1-3 people, and even those who think spending 80 hours a week working is crazy. If you fit any of those molds…get this book and then let me know what you find most interesting.

Spending that extra 2 hours a week, flipping open those pages in a book such as Rework or Crush It can absolutely change your life. It’s not about some grand ole’ plan to determine your path but instead get your off your butt, moving towards what you want to accomplish. Life is short and the TV can certainly be put aside.

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Mission: Refocus

by MattKoshko on August 19, 2010

Boy has it been a long time since I’ve written a post. I openly admit to my failure of posting regularly; completely my fault. Keeping on top of everything is tough, real tough. In the grand scheme of things it only takes 15 – 30 minutes (sometimes less) to write a post…but it’s really more than just writing something. There needs to be thought, decent grammar (hey, I’m not some professional editor), good flow, etc.. On top of that you really need to get your head in the game – it’s a serious challenge to switch gears entirely sometimes.

Anyway, I didn’t come here to spew excuses or anything of that nature. Lately I’ve been shifting my focus. Internet Marketing is a great industry but my direct path I was looking to tackle is slightly different than originally intended. There’s good reason, and no, I’m not going “away”.

Here’s the exact truth: the potential is endless on the web. You can take a small niche idea and turn it into a very successful business. I’ve seen so many awesome start-up products turn widely successful, and it’s mind-boggling. The thing is, I like to stick my hands into lots of projects; that’s me. If I wrote out a list for you…let’s just say you would think I’m nuts!

The point of this message is to share with you that I’m shifting my overall focus. No longer am I just targeting network and internet marketing projects. My interests are pretty wide and, well, I’m not getting any younger. My friends that know me best would agree that I try to tackle a lot, and honestly that’s the only way I want to go.

You’ll see my blog here shift. My refocus effort isn’t a here today gone tomorrow scenario. Instead, my posts will vary quite a bit. You’ll read more into what I’m doing, what I think, what I’ve experienced, and other related areas. As I thought more about this the past couple weeks there were far more good reasons, and thus…I hope you continue to read.

Lastly, I am going to try very hard to write a post at least four times a month. It may be two posts in a given week – let’s see how this goes.

Thanks for checking in here. Feel free to comment and message me.

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Paying affiliates? Take the right steps to protect your business

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Do you pay people as “affiliates” of your products or services after they’ve made a sale? That’s great – a good way to get your sales moving! Though you must be cautious and take the right steps if you ARE paying anyone. You are responsible for keeping a record of those commissions and claiming that [...]

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By human nature we get frustrated easily. It’s a quite common characteristic of being human. Each of us has goals (at least I sure hope you do) which we strive to achieve in a certain time of our lives. Maybe it’s buying a fancy car, paying off your credit card debt, road tripping across country. [...]

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5 Tips to Generating and Building an email, contact list

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You should be aware that building a list is an essential to any business. Whether it’s a list of leads, prospects, clients, customers…they are part of the equation. If you haven’t started building a list, get going! Give your list tender loving care and you’ll be rewarded. Tip 1:  Offer Free VALUABLE content, constantly. There’s [...]

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As they say, Content Is King. Are you becoming like a King?

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You have a powerful vehicle in front of you. No, I’m not talking about a four-wheel type but rather the world wide wide. Blogs, videos, forums, articles, and so on.

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Is a home-based business right for you?

December 16, 2009

There are thousands of people who join a home-based business or network marketing business every year. Many people simply want a side income while some people want to work the business as a full-time income. Whatever your interest level may be, it doesn’t make a difference. What DOES make a difference is your time and [...]

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Networking, building relationships can change your odds

December 12, 2009

We live in a world of fast-paces, ever changing technology. Before you realize it, what you thought was the latest technology or cool feature is outdated with something even better. In some cases it is certainly overwhelming to try staying on top of it all, and I say that from experieince. There are things you [...]

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