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	<title>Matt Koshko - Entrepreneur and Marketer &#187; Terms</title>
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	<link>http://www.mattkoshko.com</link>
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		<title>The terms &#8216;program&#8217; verse &#8216;opportunity&#8217;</title>
		<link>http://www.mattkoshko.com/the-terms-program-verse-opportunity/</link>
		<comments>http://www.mattkoshko.com/the-terms-program-verse-opportunity/#comments</comments>
		<pubDate>Fri, 23 Oct 2009 14:00:14 +0000</pubDate>
		<dc:creator>MattKoshko</dc:creator>
				<category><![CDATA[Terms]]></category>
		<category><![CDATA[home business]]></category>
		<category><![CDATA[Money]]></category>
		<category><![CDATA[opportunity]]></category>
		<category><![CDATA[program]]></category>

		<guid isPermaLink="false">http://www.mattkoshko.com/?p=95</guid>
		<description><![CDATA[My guess is you&#8217;ve heard the term &#8220;business opportunity&#8221; or &#8220;home business opportunity&#8221; before but have you heard the term &#8220;program&#8221; in the same realm? If not, don&#8217;t be surprised if you do because it is widely used similarly. When people use the term &#8220;program&#8221; it reigns down a negative connotation, in my opinion. Why? [...]]]></description>
			<content:encoded><![CDATA[<p>My guess is you&#8217;ve heard the term &#8220;business opportunity&#8221; or &#8220;home business opportunity&#8221; before but have you heard the term &#8220;program&#8221; in the same realm? If not, don&#8217;t be surprised if you do because it is widely used similarly.</p>
<p>When people use the term &#8220;program&#8221; it reigns down a negative connotation, in my opinion. Why? To me a &#8220;program&#8221; is a short-lived method to make money which may not adhere to legal or ethical practices. Additionally my experience tells me that you find the same people advertising &#8220;program&#8221; after &#8220;program&#8221; &#8211; as new ones are launched, they jump right on them touting them as the next greatest thing.</p>
<p>When I hear the term opportunity it has a much more pleasant ring to it. There is probably a legitimate business and product involved, with (more) legal practices and ethical standards.</p>
<p>This may sound ridiculous to you, I understand. The next time you hear these terms used, take a look at what is being referred to in each case. Chances are you&#8217;ll see what I&#8217;m talking about if you do a little investigating. And by all means, understand that I&#8217;m not necessarily right&#8230;these are just my opinions. The point is to be careful and really understand what it is you may be joining. For me, I simply roll my eyes when someone uses &#8220;program&#8221; to tell me about a &#8220;money making scheme&#8221;.</p>
<p>What do you think? Am I crazy?</p>
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