Why duplication does not work

If you’ve been involved in internet marketing for at least a month, you’ve probably heard the term ‘duplication’. This is a common term used when referring to doing the same thing as someone else to be successful (to put it simply). It sounds good of course; copy what your sponsor is doing to be successful and you will be successful too!

Time to break it to you – it DOES NOT WORK that way.

If duplication worked like your upline/sponsor or other mentors (who claim success) say, why do most people fail at their business? And likewise, why do downlines collapse even though they do the same procedures?

So why do many people tell you to duplicate? The reason is because duplication makes it sound EASY. Generally people are lazy and want to do the least work required. A duplicatable system sets in your mind that there is an existing method that you can do as well which will work. Unfortunately it’s a lie that duplication works.

You probably like to work or do tasks differently than I do – ok, not in every aspect but you get my drift. What works for me, such as calling cold leads, doesn’t mean it’s going to work for you. I can easily say “Just copy what I’m doing, it’s working for me” and string you along…though that’s not my style at all. You have to realize that misleading your downline is one of the worst moves you can make in this industry. It hurts your name, ruins potential long-term relationships, and can haunt you for years. Always remember that people work differently and may not like to do the same things as you are doing.

Next time someone tells you the system is duplicatable, you should laugh. Don’t let others fool you, it’s your money and you will be told whatever it takes to get you to buy so THEY make money.

Stick up for yourself and be careful who you consider listening to for information.